Communication strategy & planning
Defining objectives, understanding audiences, and shaping messages and channel plans that give communication a clear direction.
Communications & development / Malawi
Connecting
institutions.
Empowering
communities.
Clear communication that helps people understand development priorities and participate in decisions affecting their lives.
Established2012
Based inLilongwe
Built aroundGrassroots dialogue
01About us
Clear messages.
Meaningful participation.
CC Consultancy is the communications and development consultancy of CC Media Networks, established in 2012 in Lilongwe, Malawi.
The practice brings together strategic communication design, communication for development, media event management and journalist training. At its heart is a belief in reaching beyond institutional rooms: drawing on community and media networks to make information accessible, invite dialogue and support informed participation, particularly in rural areas.
Working across
Government & public institutions / International cooperating partners / Civil society organisations
02What we do
Communication that moves things forward.
From strategy to the conversations that happen on the ground.
Communication for development
Making public health, agriculture, economic planning and civic education issues clearer and more accessible to the people they affect.
Grassroots outreach & community radio
Using local networks and community radio to share accessible information, encourage rural dialogue and support informed participation.
Media engagement & event management
Planning media briefings, programme events and stakeholder meetings that create space for useful exchange.
Journalist training & capacity development
Supporting stronger reporting and interviewing, especially when journalists are working with complex development issues.
Have something in mind?
Let’s find the right way in.
Start a conversation03Our approach
From institutional priorities to everyday understanding.
Good communication starts by listening. Each engagement is shaped around its context, with scope, outputs and delivery agreed at inception.
01
Listen & define
Understand the context, the people involved and the change the communication should support.
02
Shape the message
Make complex priorities clear, relevant and useful for the intended audience.
03
Engage through relevant channels
Choose the right mix of media, events and community-level conversation.
04
Review & refine
Learn from the response and improve the work as it develops.
04Leadership
CC
Founder & managing director
Charles Chikapa.
Charles brings more than 20 years of prior experience at Malawi Broadcasting Corporation, including senior news and current affairs responsibilities.
His background spans broadcasting, media training, health and science communication, climate change communication and development issues. His community and media networks inform the consultancy’s approach to reaching rural audiences and creating space for dialogue.
CC Media Networks has worked with government ministries and departments in finance, agriculture, health and transport, international cooperating partners and civil society organisations, including the Malawi Human Rights Commission and Malawi Economic Justice Network.
05Get in touch
Let’s start a conversation.
Tell us what you’re working on, who you need to reach and what matters most.
Email CharlesPost
P.O. Box 2627
Lilongwe, Malawi
Charles Chikapa · Founder & Managing Director